There goes that Mikki complaining again.

I wonder how many calls they actually received, I am still having a hard time believing anyone (regardless of color, race, or nationality) would be offended for more than the nano second it took for their brain to say..."oh...I see, thats the family's name".
However, lets not delude ourselves into thinking there's no racism left in the world; we all know there is...matter of fact I would bet we are all (all races) guilty of it to some degree conscious of it or not. Do some folks play the "race card"...without doubt, are some of us chomping at the bit to point it out to them (even in those circumstances it is justified)...you betcha. Do I act the same around my black or mexican buddies as I do around my white friends...uh uh, they know and I know it. And no I am not trying to "hide" anything, or be someone I am not... lets face it we came from very different circumstances, and don't really undestand where the other is coming from all the time, and that for better or worse can cause tension between the most reasonable of people.

Justsoneone- I NEVER said your education was shot, I said that USUALLY is the case because it's very hard to work, parent, AND attend school. Hence, you find more black students than student parents.
My point was that parents are a MINORITY in higher education, and it SHOULDN't be that way.

“That’s kind of a natural thing—when you’re white, you don’t think about these things,” Baldwin said.

Would Mr. Baldwin think that if you cannot read proper english and see that there is a capitalized "W" in White which is in a form of a name in this case, then you must not be educated enough to make a valid complaint?

Get a life and move on.

I am working on my degree now I have 2 children one previous to starting and one while attending. As for the issue at hand can't we all just get along!!!!!!!! I see nothing wrong with this ad but then again I don't have a racist way of thinking. Not everything has to be a issue about race it only creates more problems for EVERYONE.

I have to disagree that once you have a child, your education is shot and you have to settle. Their are many who have full time jobs, and children and still choose to continue their education, whether that be an AD, BS, or Masters. It may make it a little harder and may require a little sacrifice, but it certainly can be done.

This IS a minority family- THEY ARE STUDENT PARENTS!!! Usually once a person pops out a baby their education is shot, overwith, they are sentenced to whatever job they can get to support their kid.
Going to school while being a parent is a hard row to hoe, there are over 25,000 students at UW Madison and only 500 student parents!! There are over 2000 black students at the same school!
This is grea that this is put right out there as an option for those that had babies early.
Way to go, BTC.

What a joke, people who always play the race card for everything. Get a grip!! Why don't you worry about REAL problems like the crime in beloit!! You people think it's OK to have your little "gangs" and such, but are offended by somebody's last name. Nice priorities some people have.

if you knew how little black people cared about this crap there would be nothing to talk about. most white people could care less too (except lilly white Janesville). no one is being asked to sit at the back of the bus or to drink water from a black only fountain. MLK would be proud that this misunderstanding is just that and not a REAL problem.

MLK said, "I have a dream that my four little children will one day live in a nation where they will not be judged by the color of their skin but by the content of their character."
I think choosing to be offended by the headline on this cover truly shows the content of one's character. I like the content of Kevin Leavy's better than Bob Baldwin's, who admittedly hadn't even seen the piece but chose to criticize white people in general.

hey we all get our own holiday every year its called your BIRTHDAY... just have that

C'mon people, let's cut Mr. Baldwin some slack. We're on the verge of becoming so tolerant he may soon be out of a job. White people are learning that there is less division by color than they used to beleive (i.e. Strom Thrumond discovering he has a black daughter, Essie Mae Washington-Williams; George Bush and Dick Cheny learning they are related to Barack Obama, etc). "We have met the others and they is us!" I think many black people are embarrased by Jesse Jackson and Al Sharpton repeatedly playing the race card for personal gain.

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Besides, with Hillary running for President, GENDER is the thing we should all be fighting about, not race. Did you check out the so-called politically correct revised cover for the online magazine? Where do they get off listing James before Casey?? How insensitive and chauvanistic is that??? :)

It seems that there exists the possibility some people may be offended by the wording on the cover. I do not see this as a racial issue at all. I see it as a PERSONAL issue. Get over it.

mrsjoe, could you be confusing race (the seldom used classifications: Mongoloid, Negroid, Caucasoid, Capoid, and Australoid) with nationality, the "nation" your ancestors identified with: (Norwegian, Cuban, German...)? Just wondering.

the white man is the true minority these days! Due to the capitalization of "white" I knew it was a proper noun. People are too darn sensitive and tolerating it seems. And, if it had said "Black" or "Brown" I wouldn't have been insulted as a white person. Just like I wouldn't have been insulted if the name was "Young" or "Ford" (being from a GM family) or "Mann" or "Gay" or "Straight." We have 10s of 1000s of men and women at war, we're in the middle of a presidential election, foreclosure rates are at an all-time high, the Packers just lost (kidding!) and people choose to split hairs of a family's name in a local college's publication? I think I'm offended that others are offended that I'm not offended by it!

I totally agree with Mikki and tbatch2000. Being as "white" as I am, which I am not, I am more of a pale beige, where is MY scholarship for honkeys, and my advancement of the fellow cracker? I'm beginning to get opressed!! Whites are the minority now! And while we're at it, why does BTC need to know what color I am in order for me to graduate? My race is not "white." My race is German and Norweigan. Yet, black people are African-American. What about Cubans. some of them are black, and not African, nor are they hispanic.

I think that the next logical step would be to ban the surname White. Sure... us white folk don't understand how it could be offensive, but honestly, how could we - 'we' don't have the enlightenment that 'they' do....

Too many self-hating whites out there and too many hucksters willing to capitalize on their self hate. Is it any wonder that this country is going to heck in a handbasket?

Benthinkin: "Some say white people don't understand because they don't have to deal with it on a daily basis." I have to disagree with you. As a white person I have to deal with this daily, we all do. Watch what you say, how you say it, who you look at an how. I have worked with and am friends with many different black persons, and each and every one of them will tell you that the hardest thing in America to be today is a middle aged white man. Everyone and their brother is looking and analyzing what you say and do, Lord help you if you offend someone. If you do you are automatically a bigot, racist, anti this or that, when all you really wanted to do was get your point across, or get something accomplished.
As far as judging people..... sure I judge people, everyone does. If you say you don't your a liar. That's how we all pick our friends, and people we associate with. Are we going to judge BTC for what they printed on their publication. Some might. I think that when it went to the editor race never even crossed his mind. Anyone who thinks that this was malicious or an ethnic slap in the face obviously has an agenda. Those are the individuals who make the rest of us, white or black, yellow or red, whatever walk on eggshells. Thanks for taking away our freedom of speech and expression. Welcome to America.

Before anyone criticizes my comment, let me elaborate the fact that I was mainly speaking to people who generalize a certain race, saying they all use the "race card."

I'm definitely on the majority side here. There was nothing offensive about that cover. It took me a minute though to realize that White was the family's last name. As for everyone complaining about blacks pulling "the race card" for everything, shut up. You're being racist when you say that. Whites don't have WET, we have CMT! lol In all seriousness, we don't need holidays or special TV channels because a majority of the channels and holidays already were meant to pertain to white people as it is. Look at most of the TV shows that are on. A majority of the actors and actresses are white. And as for holidays, well there's almost one holiday per month for a dead white guy.

what a joke! theres always someone that pulls the race card over the littlest thing. im tired of it. there are "minorities" at my work that should be fired for lack of performance but they arent because then they scream racism and all heck breaks loose.

and i agree with Mikki. what would happen if i started a TV channel called "WET"(white entertainment television)? it would be shut down before i could say boo. or what if we wanted an all white college? such as grambling and southern are black colleges. all this race card crap is PATHETIC!!!!!!!!!!!

Anybody that has read my posts would know that I don't care who I offend or how I offend them. That being said, this is the funniest story I have seen in a long time and to all those with hurt feelings over it, I'm laughing at you.

It has been my experience that those who cry racism at every little thing said and printed have a problem with their own ethnic/race identity/history (whatever you want to call it). Dr King's Dream was real and true. Yes we ALL need to get along no matter who we are or where we come from but we ALL have stand up and take RESPONSIBILITY for OURSELVES. Those who complain most about things like this also have the givemes. They think just because they are who they are they deserve everything they want from whomever they can get it, even if its not due to them.

I have an idea why dont we all just merge and "bed" with eachother and then no one can complain. Wait, then the world would be a happy place with no animosity between each other. Cant we all just get along?

I am very offended by all this rubbish. What about the Chinook American Indian month. I am completely outraged by not having a month of my own!

I received this publication in the mail & didn't think twice about the cover. But maybe that's just because I'm a dumb white girl who is predisposed to racism....that, or I just don't go around seeking drama and issues where there are none.

Obviously you didn't get my point, perhaps I could draw you a picture, but I don't think that would help, either.

If Mr. Baldwin thinks that "most black people would have a problem with the wording", than I have a problem with Mr. Baldwin being the diversity specialist for the School District of Janesville.

I want a White caucasian college fund!

I want a Wet White entertainment telivision!

I want white history Month!

I want a waacp!

I want It all!

Give Give Give and then WHINE WHINE WHINE!!!!

I belive there are Good people in every race and it don't matter what color your skin is! But then there are the few riding the fence wondering what can I get this time!

Just how many "COMPLAINTS" do you suppose they received? I would think just a few. Get a life, deal with it, or leave the country.

This is an example of what is happening in many racial situations. It is over inflated and then grabbed up by anybody with an agenda to push.
Some say white people don't understand because they don't have to deal with it on a daily basis. While that may be true, then minorities don't get it when the race card over used, like this situation.

If we had an all-white college education fund, it would be outlawed. But there is the United Negro College fund.
If we had a group to 'advance' white people, there would be an uproar. But there is NAACP.

If someone wanted a White History month, people would be outraged.

People are going to be offended no matter what happens. I think people just are not happy enough with their lives and need something to complain about, to be offended by, so they can be a 'victim', too, and get attention.

What if it was the white "Black" family?? Would anyone care then?!
Welcome to Janesville!

Their name is White and they are white people. Reminds me of the last season of "Curb Your Enthusiasm". I can't believe that no one caught the problem with the text. I am white and I caught it. I think that it is a racist remark when Mr. Baldwin assumes that all white people think alike and are just naturally callous about racism. And I couldn't care less whether he is black or white or read all over.

In an age where a black man is a serious candidate for president, a black woman is secretary of state, and a black man is the most popular figure in a sport that has always been, and still is, mostly followed and participated in by well to do white men, golf, one wonders, just what does a culture have to do?
Are we to believe that BTC thinks of itself as a white institution? Or that it prefers white students?
Are our institutions to employ people with the expressed purpose of preventing insults both real and imagined?
Perhaps the reactions of some people to that headline suggest that the temperment of some who identify themselves as racial victims are a little too sensitive. Those reactions can evoke puzzlement from those of us who are trying to judge people by the content of their character.
The issue of race stereotypeing is apparently not confined to one race.

What our forefathers did to blacks was barbaric! BUT, what the blacks are doing to the whites is wrong. They got their freedom and now they want more. They have their own colleges, beauty pageants, award shows; what next?! If they are African Americans then us whites are European Americans. Let’s get real. If you are born in America you are American. Stop this foolishness about justice. If you want to know the truth; us whites are a minority now. I personally do not like the color given to any group of people. Also the term Caucasian what is that?!? I don’t like being called that anymore than blacks like being called Negroes.

No matter what, someone is going to complain. No matter how well-intentioned, someone will choose to become offended.

If it would have said "Black family" no one would have said a dam thing! Thats Ok but dont have anything about Whites.......Right? Grow Up

This makes me wonder what the response would have been if the headline would have been "A Family Affair: BTC is the perfect fit for the Black family.” When I received the publication in the mail, I stuttered a little bit at "White", but realized it was the family's last name due to the capitalization. Then I read the article, which was very well written.

As a graduate from BTC I cant belive there are people out there that are making a story of this. BTC has to be the most diversified place I have ever seen. This is going a bit far! get over it!

Are you for real? People grow up

Oh my...I think you're right garrison. I got that publication and would never have imagined that cover to be offensive.

Maybe the Whites should change their last name. Then no one would be offended.