New chief is one of us
Podcast Episode
Janesville's new police chief, Dave Moore, lays out his priorities for a safe and properous Janesville
JANESVILLE When Dave Moore was a kid, he had a life-changing moment.
He was a 12-year-old boy, and he and his buddies were playing by the railroad tracks off Memorial Drive. A grass fire broke out, drawing police cars, fire trucks and sirens.
In the midst of the chaos, a train came chugging through. A little girl stood in its way.
“She was standing right on the tracks just frozen in fear. It was a horrible scene,” Moore said. “This Janesville police officer swept up this girl. It was just a heroic act, and it interested me in police work.”
Forty years later, Moore is the police chief in the city where he was born, the city where he raises his kids and the city he always has called home.
He’s a regular in the Craig High School bleachers, a member of Cargill United Methodist Church and a familiar face on the Ice Age Trail and Lake Koshkonong.
Although he is the city’s new top cop, he is one of us.
“I feel this is my community,” Moore, 52, said. “I have ownership here.”
He plans to be chief for at least five years.
A family man
Moore sat in his office Saturday with his 16-year-old daughter, Olivia.
He had some catching up to do after a long week that included a homicide investigation and two days of chief interviews. He brought his daughter with him.
The former deputy chief won’t be in the same office much longer. The chief gets the more spacious, corner office.
He and his daughter talked about how their family celebrated after he was named chief the previous night.
Moore and his wife, Karen, 51; son, Brandon, 17, and Olivia shared hugs. Olivia did a cheer. It was pretty low key. They might do something more formal later.
He had two congratulatory gifts arrive at his office Saturday—a bouquet of flowers from the Old Fourth Ward Committee members and a fruit basket from relatives.
He has pictures of Olivia in her Craig High pompom uniform and Brandon in his Craig High football uniform on his wall.
He has a watercolor painting of Destin, Fla. He packs his family in a vehicle every year and drives them there for vacation.
“It’s just a beautiful area of America,” Moore said. “We’re all pretty busy, and it gives us quality time together.”
Moore has a picture of himself in an airplane after he took his first solo flight. His son also flies. They flew to Florida together last year.
“That was a memorable father-and-son experience,” Moore said. “He is a good co-pilot. He helped me with the radios, GPS systems and the maps.”
Moore also has photos of Brandon at the Green Bay Packers training camp when Brandon was a young boy.
On the job, Moore has a serious demeanor. He wears a crisp suit and tie to work. He speaks carefully, often referring to notes.
He rises at 4 a.m. and jogs 2 miles along the Ice Age Trail. He arrives at the office at 6 a.m. and stays for about 12 hours.
Outside work, he enjoys his son’s lacrosse or football games. He watches his daughter dance at halftime of sporting events.
He might help his son pack for one of his church mission trips. Or he could be seen on a pontoon boat or waterskiing on Lake Koshkonong.
“We’re just really involved with the kids and their activities,” Moore said. “Between work and the kids’ activities, that takes care of our week.”
Hard work
Moore became a police officer when he was 20. He later started a roof-truss manufacturing firm with his brother, Todd, in 1988.
“I think our best year we had over $1.2 million in sales, and I think we had over 20 employees at times,” Moore said.
“It was an interest. I’ve always believed in working hard and developing your own future,” he said. “My first love has always been police work. This was just an additional opportunity.”
He focused on the business during the day, then worked second shift as a police officer. He also raised two young children at the time. And he was finishing college.
“I didn’t sleep much,” Moore said. “The only way it worked was with a loving and supporting wife.”
His daughter said her father has taught her a lesson about hard work.
“To this day, I don’t understand how he does it, how he can work so hard and excel in his career and not miss a moment at home,” Olivia said.
After Moore was promoted through the ranks, he realized he could become chief. Former Chief Ray Voelker had a talk with him.
“He told me, ‘David, if you were to go back to school and get your bachelor’s degree, there is no end to where your career could go,’” Moore said. “It probably was the tipping point to get me to go back to college.”
Moore eventually earned his bachelor’s and master’s degrees. He still wears his class ring.
“It meant a lot to me to have my wife and children see me graduate,” Moore said.
And his family is proud of him.
“I’ve learned how hard it can be,” Olivia said. “I’m understanding of how much you have to prepare for this.”
Time of transition
When Moore became interim chief, he seized the opportunity.
He hired eight officers. He worked with law enforcement leaders in Rock County to fight heroin.
He met with leaders of the Fourth Ward and Look West neighborhoods, pledging to provide the neighborhoods with extra patrol.
He asked officers to walk every street in the neighborhoods in search of code violations.
They found about 200 violations such as and debris or abandoned vehicles in yards.
Many were fixed right away.
“If these neighborhoods are kept clean, they’re less prone to crime and disorder,” Moore said.
Moore also decided to list the department’s arrests online to help residents protect themselves.
And he created a citywide survey asking residents to tell him their opinions on the police department. The survey will go out next month and help him direct the future of the department.
Moving forward
Moore was hired to be chief because he was prepared and qualified, said Staci Nielson, chair of the city Police and Fire Commission.
No one ever said a negative word about Moore, Nielson said, and his work ethic and character are impeccable.
Neil Mahan, former police chief, also recommended Moore, Nielson said.
Mahan told the commission Moore succeeded at every task he asked him to perform.
Moore has a list of goals he wants to accomplish in the next five years.
His first priority is to keep the community safe. He believes the city will be judged on the safety of its central city neighborhoods. He will make those areas his focus.
Moore also wants to take on the ambitious challenge of reducing the department’s calls for service.
He wants to have a team identify trends from the previous year that resulted in a high number of calls.
For instance, an apartment building might generate numerous calls because tenants fight or cause problems. The team would then work to identify and solve those problems to prevent them from reoccurring.
The idea is to be proactive instead of reactive, Moore said, and the result could be fewer calls.
“What I think you’ll see is a better delivery of services,” he said.

Apr 28, 2009 at 4:15 p.m.
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As a neighbor of Dave and his family I can report that what you see really is what you get. Not only is Dave a man of humility and integrity, but his family is equally impressive. All of this is a true testimony to his character. Congratulations Dave!
Apr 28, 2009 at 11:28 a.m.
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congrats and good luck Mr. Chief!! Too bad our city council couldn't take a lesson and hire someone from our own community for the city manager. Someone from our own town would have more of an interest in the things that go on than someone who doesn't even know us. But we shall see.
Apr 28, 2009 at 8 a.m.
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Congratulations, Dave. Well earned and well deserved.
Apr 28, 2009 at 7:56 a.m.
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Terrific, Dave!! It's about time! Janesville could not have a better Top Cop.
Apr 28, 2009 at 7:51 a.m.
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Congratulations Chief Moore! Janesville could use some shaping up right now and I'm confident you will make a difference in our community!
Apr 27, 2009 at 8:16 p.m.
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Definitely sounds like we got the right guy for the job. Congratulations, Chief Moore!
Apr 27, 2009 at 6:46 p.m.
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Congratulations Dave!
Thank you Police & Fire Commission for keeping it local.
Bob & Diane Kerman
Apr 27, 2009 at 4:59 p.m.
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Dave is definately one of the good guys. Both his family & city are fortunate to have him.
Congratulations Dave!!
Apr 27, 2009 at 4:37 p.m.
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I wish more FAMILIES could follow this man's example. We are proud to call you CHIEF,what a legacy you are to leave! Good luck DAVID MOORE.
Apr 27, 2009 at 4:36 p.m.
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Nice smile Chief! Congrats!
Apr 27, 2009 at 4:31 p.m.
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Dave, You definately are the man! I wish you all the best in your position.
Apr 27, 2009 at 4:27 p.m.
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I can say that those of us in the central city neighborhoods who know Chief Moore give him great amounts of respect and trust. It is impossible to be certain whether the economy or the weather are also factors, but we have seen unusually low amounts of drug activity and almost no public nuisances or street violence. This is the time of year when they test the waters and find out how much they can get away with, and from we can tell, it isn't much. Keep up the good work!
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