Why a GM vehicle will remain in my driveway
A little over a year ago I started looking to replace my vehicle. During my search I let a bit of the emotion of the Janesville GM plant closing drive my potential selection. For the first time in my life I looked overseas to replace my ride. I came to my senses late in the year and went back to the familiar - a GM vehicle. My reason was simple: Loyalty.
A BMW may look great in my driveway, I'd fit in with the masses if I drove a Toyota and a new VW is certainly appealing. However. I do have loyalty to the GM brand. No, I didn't work at General Motors, but because of GM my parents were fortunate to give me a solid middle-class upbringing. The salary from GM helped put food on my plate, clothes on my body and an opportunity to look elsewhere for employment when I made the decision to go to college.
While GM closed the doors in Janesville and won't re-open them (I'm a realist), there are still thousands of retirees in Janesville who collect pensions and rely on healthcare funding provided by the company. Local GM dealers still sell product to those retirees and restaurants and other service providers assist those retirees.
I'm not saying that people who buy foreign vehicles are wrong. There is a place for a ton of brands. I get that. I'm just saying I feel a sense of loyalty to the brand for all the reasons I mentioned above. I do shake my head at those folks who plaster 'Save American Jobs', 'Solidarity', and 'Walker's Killing Jobs' bumper stickers all over their overseas vehicles. As far as I'm concerned they didn't save a job, there was no solidarity and the owner helped kill an American job. Just my opinion.
My late-model GM vehicle isn't the fastest or the flashiest vehicle on the road but it's a vehicle I needed to buy for many reasons. The plant may be idle, but the GM engine still rev's a bit in Janesville.
Steve Knox was born, raised and landed back in Janesville. He encourages you to participate as he writes on Janesville and beyond as this Generation X guy supports his Janesville mission, global vision. Steve is a community blogger and is not a part of The Gazette staff. His opinion is not necessarily that of the The Gazette staff or management.